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Curriculum vitae
Dr. Ivan
Kovač,
Ph.D.
Personal data:
- Date
of birth: 30 August, 1962
- Place
of birth: Oprisavci, Slavonski Brod
- Marital status: Married, one child
Education:
- 2009 Doctor's
degree from the Faculty of Economics, Rijeka
Marketing: „Utjecaj
marketinga na konkurentnost poslovnih subjekata na tržištu pića
u Republici Hrvatskoj“
(Marketing: „Influence of
marketing on competitiveness of business subjects in the beverage market
in the Republic of Croatia”)
- 2006
Master’s degree from the Faculty of Economics, Zagreb
Poslovno upravljanje:
“Istraživanje preduvjeta uvođenja sustava upravljanja rizicima – Risk
Management”
(Business Management: „Research
on Preconditions for the Introduction of the Risk Management System“)
- 1986
Graduated from the Faculty of Economics, Osijek
Professional career:
- 2008 – Director General of
the Croatian Bureau of Statistics
- 2005 – 2008 Executive Director of Badel 1862
- 2001 – 2005 Chairman of the
Board in the optical industry Marin Getaldić - Ghetaldus
- 2000 – 2001 Director
General of Essilor Hrvatska
- 1998 – 2000 Sales
and Marketing Board member in Mozaik knjiga
- 1996 – 1998 Product
Manager in Alca Zagreb
- 1994 – 1996 Expert
Assistant in PAX Lebens – Versicherungsgesellschaft Zürich
- 1992 – 1994 Expert
Assistant in Welti Furrer AG, Zürich
- 1986 – 1992
Manager of Group of Products in Saponia Osijek
On several occasions,
guest lecturer at the graduate and postgraduate studies at the Faculty of
Economics in Zagreb.
The guest editor of the special edition of the International Journal of
Management Cases, theme: "Evolution of marketing management in Croatia", IJMC,
Vol. 13, Issue 2, 2011
Scientific works:
Kovač, I.
(2011): "Innovation activities in Croatia by regions", International
Journal of Management Cases, Special Issue: Evolution of Marketing
Management in Croatia (Kovač & Palić, ed.), Vol. 13, Issue 2, Access
Press, Lancashire, UK, str. 22-32, ISSN 1741-6264
Palić, M., Maričić, M., Kovač, I. (2011): "Impact of personal service on
customer satisfaction in FMCG retail in Croatia", 8th CIRCLE
International Conference for Marketing, Management, Finance, Consumer
Behaviour, Tourism and Retailing Research, University of Dubrovnik,
Croatia, 27th - 29th April, Abstract published in: Vignali, G., Vignali,
C., Vranešević, T. (ed): Book of Abstracts, Faculty of Economics and
Business, University of Zagreb, p. 2, ISBN 978-953-6025-40-4
Kovač, I.
(co-author) in Previšić, J. (editor) : Leksikon marketinga (Lexicon of
Marketing), Faculty of Economics, Zagreb, 2011, ISBN
978-953-6025-39-8
Kovač, I.,
Grbac, B., Palić, M. (2010): „Dominantni elementi marketinške
orijentacije proizvođača pića u Hrvatskoj“(Dominant Elements of Market
Orientation of Beverage Producers in Croatia), 2nd International
Conference „Vallis Aurea“: Focus on Regional Development, September, 3rd
2010, Požega. Integral work published in: Katalinić, B. (ed): Conference
Proceedings, Polytechnic of Pozega, Croatia & DAAAM International Vienna,
Austria, ISBN 978-953-7744-06-9, ISBN 978-3-901509-76-6, pgs. 605-613
Palić, M., Tomašević Lišanin, M., Kovač, I. (2010): „Utjecaj recesije na
marketinške strategije hrvatskih poduzeća“ („Effects of recession on the
marketing strategies of Croatian companies“) in Leko Šimić, M. (editor):
Marketing and sustainable development, University J.J. Strossmayer in
Osijek, Faculty of Economics in Osijek, pgs. 137-150, ISBN
978-953-253-074-2
Palić, M., Grbac, B., Kovač, I. (2010): “Level of Marketing Orientation
Among Croatian Beverage Producers and Distributors”, The 7th
International CIRCLE Conference for Consumer Behaviour and Retailing
Research, April 7th – 9th, Escola Superior de Hotelaria e Turismo do
Estoril (ESHTE), Portugal. Integral work published in International
Journal of Management Cases, Special Issue: 7th International CIRCLE
Conference 2010, Vol. 12, Issue 2, pgs. 463-472, ISSN 1741-6264
Kovač, I. „Utjecaj marketinga na konkurentnost poslovnih subjekata na
tržištu pića u Republici Hrvatskoj“ („Influence of marketing on
competitiveness of business subjects in the beverage market in the
Republic of Croatia”), Doctor's thesis, the Faculty of Economics,
Rijeka, December 2009
Palić, M., Tomašević Lišanin, M., Kovač, I. (2009): „Effects of
recession on the marketing strategies of Croatian companies“ XXI CROMAR
Congress „Marketing as a factor of sustainable development“, Osijek,
October 8-10 2009. Abstract published in the Book of Abstracts (Turkalj,
Ž. & Kesić, T., ed.), pp. 74 (ISBN 978-953-253-063-6). Integral work
published on CD-ROM.
Kovač, I.: „Analysis of the Spirits Industry and Competition in
Croatia“, Problems and Perspectives in Management, International
Research Journal, Vol. 6, Issue 4, 2008, Sumy State University, ISSN:
1727-7051, pgs. 12-23
Kovač, I.: „Factor and Trend Analysis of Spirits Consumption in
Croatia“, International Journal of Management Cases, Vol. 9, Issue 3,
2007, Pallace Press, Pallace Villa, University of Gloucestershire, ISSN:
1741-6264, pgs. 383-395
Kovač, I.: “Optimizacija zapuštenih odnosa; Povezanost prodaje i
marketinga” („Optimisation of Untended Relationships: Correlation
between Sales and Marketing“), guest speaker at the „Sales Management
Summit“, Sheraton Hotel, Zagreb, 31 May, 2007.
Kovač, I: „Market Analysis of the Spirits Beverages Category in
Croatia“, the 4th International Consumer Behaviour and Retailing
Conference – CIRCLE, Calabria, Italy, April 11-14, 2007, Conference
Proceedings Abstracts, pgs. 54-55
Kovač, I.: „Market Analysis of the Spirits Beverages Category in
Croatia“, International Journal of Management Cases, Vol. 9, Issue 2,
2007, Pallace Press, Pallace Villa, University of Gloucestershire, ISSN:
1741-6264, pgs. 86-103
Kovač, I.: “Istraživanje preduvjeta uvođenja sustava upravljanja
rizicima – Risk Management („Research on Preconditions for the
Introduction of the Risk Management System“), Master’s thesis, Faculty
of Economics, Zagreb, April 200
Foreign languages:
- English: Fluently
- German: Fluently
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